Since 1975, the Thrasher name has become synonymous with quality service, experienced professionals, authenticity and honesty - a name you can trust.
After years of growth and expansion of the business into a diverse range of home and commercial solutions, including basement waterproofing, foundation repair, concrete leveling, crawl space repair, radon mitigation and electrical services, it became clear that Thrasher needed a coordinated and concise way to communicate everything that it stands for - not just today, but for years to come.
Thrasher Basement Systems, Inc, Thrasher Basement Finishing, Thrasher Electric, and Foundation Support Works by Thrasher will now be represented by a single name and visual identity - Thrasher.
What the new brand means for our customers
The most visible example of our new brand has already begun appearing outside of homes, businesses, and on the road. Our fleet of Thrasher service vehicles is in the process of transitioning to the new look. Our sales and service staff will be easy to spot in their matching Thrasher apparel, and a long list of other things like advertising and promotional materials will begin showing up on television and in your mailbox.
What the new brand means for us
For us at Thrasher, the new brand is an opportunity to recognize a company history that spans forty years. As we plot a course for the next forty years, we are committed to honoring the same personal approach to our customers as we did back in 1975. Even as technologies and customer expectations change, it is valuable for us as an organization to ensure that our core beliefs and company culture are shared and expressed in a consistent manner. The belief that ‘There’s only one right way’ perfectly encapsulates our commitment to excellence, both internally and with our customers - that’s the Thrasher promise.