Based upon positive feedback from 2010, in early September Dan Thrasher, Vice President Thrasher Basement Systems, spoke to a new set of students at the Creative Center College. He spoke to a Consumer Behavior class for third-year students. The objective of this course is to inform the student of how the interaction of feeling, knowledge, behavior, and environmental events influence people and organizations in the conduct of their business transactions. Dan discussed topics such as how consumer behavior affects the real business world, graphic design and the importance it plays in delivering the right message based upon it being the first impression of a company. He showed examples of printed materials that Thrasher Basement Systems uses today and he answered questions that were submitted by the students. Jenny Thompson, Marketing Manager and Kathy Rathbun, Multimedia Specialist, attended the class with Dan and were able to share real-life experience relating to design, advertising and translating that into business growth.
The Creative Center, a commercial art college, was founded in 1993 by Ray Dotzler. The belief of the college is that “the graphic designer of today needs to be well-versed in multiple aspects of graphic design.” The Creative Center College of Art and Design offers a program that is all-inclusive, on-the-job training.
